Hailey Rhode Bieber is an American model, socialite, media personality, and businesswoman. She is the founder and chief creative officer (CCO) of the skincare brand Rhode, which was acquired by e.l.f. in a $1 billion deal. As a model, Bieber featured in campaigns for Guess, Ralph Lauren, and Tommy Hilfiger. In 2023, she was selected for the Forbes 30 under 30 list in the Art & Style category.