Geyperman was the name of a Spanish action figure manufactured by the company Geyper during the 1970s. In 1964, Hasbro toy company's first "action figure" was introduced with the name of G.I. Joe. They were 12" tall and represented the four branches of the military: Army, Navy, Air Force & Marines. The toyline was dedicated to one character named G.I. Joe and later on, the line featured vehicles, accessories, talking soldiers and six foreign soldiers.