Pusheen is a cartoon cat who is the subject of comic strips, plush toys, vinyl figures, sticker sets, among other merchandise, on Tumblr, Facebook, Instagram, iMessage, YouTube, and other social media platforms. Pusheen was created in 2010 by Claire Belton and Andrew Duff for a comic strip on their website, Everyday Cute. More recently, the Pusheen character has been used in social media posts, and on the Pusheen blog.