Megève is a commune in the Haute-Savoie department in the Auvergne-Rhône-Alpes region in Southeastern France with a population of about 2,900 residents. The town is well known as a ski resort near Mont Blanc in the French Alps. Conceived in the 1920s as a French alternative to St. Moritz by the Rothschilds, it was the first purpose-built resort in the Alps. Originally it was a prime destination for the French elite; it remains one of the most famous and affluent ski resorts in the world.