KFFX-TV is a television station licensed to Pendleton, Oregon, United States, serving the Tri-Cities of Washington as an affiliate of Roar and Telemundo. It is the only major commercial station in the Yakima–Tri-Cities market that is licensed to the Oregon side of the station's coverage area. KFFX-TV is owned by Rincon Broadcasting Group and operated alongside CBS/CW+/Fox affiliate KEPR-TV and Univision affiliate KVVK-CD. KFFX-TV's studios are located on Clearwater Avenue in Kennewick, Washington, and its transmitter is located in the Umatilla National Forest east of Pendleton.