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Consumer's risk

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Consumer's risk or Consumer risk is a potential risk found in all consumer-oriented products, that a product not meeting quality standards will pass undetected through the manufacturer's quality control system and enter the consumer marketplace.

References

Hui, Yiu H. (2006). Handbook of food science, technology, and engineering, Volume 2. CRC Press. pp. 56–15. ISBN 0-8493-9848-7.

v t e Consumer behaviour
Concepts	Consumption Autonomous consumption Induced consumption Consumer culture theory Consumer debt Consumer economy Consumer spending
Research types	Consumer choice Consumer economics Consumer neuroscience Consumer product Marketing research
Consumer attributes	Consumer confidence Consumer confusion Consumer ethnocentrism Consumer socialization Consumer's risk Consumption function Cultural consumer Homo economicus
Processes	Consumers' co-operative Consumer-to-business Factory-to-consumer Consumer service Consumerization

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Consumer's risk

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References