Acura is the luxury and performance division of Japanese automaker Honda, based primarily in North America. The brand was launched on March 27, 1986, marketing luxury and performance automobiles. Acura sells cars in the United States, Canada, Mexico and Panama. The company has also previously sold cars in Mainland China, Hong Kong, Russia, Ukraine and Kuwait. Acura will begin selling the Integra Type S in the Japanese market in 2026; previous plans to sell Acura vehicles in Japan did not happen due to the 2008 financial crisis.